Online storage sites are about to be joined by a new player: mega.co.nz. Created by Mega Upload's founder Kim Dotcom (yes that is his real name) the new service offers a huge 50 GB of free space. Kim's previous website Mega Upload was seized by the FBI and closed by the US Department of Justice in January 2012. Mega Upload made money from advertising webpages where it's users shared copyrighted material such as Hollywood blockbusters and chart-topping music.
The new site, Mega, promises to focus of privacy of it's users. Mega encrypts 'on the fly' your uploaded files and Mega has no way to access them. This is a 'turn a blind eye' approach as they still allow users to share links to access these files. These links operate a similar way to the traditional online storage sites, however they include the encryption so that on download the user receives the original file unencrypted.
The question is will users turn to Mega to share copyrighted material in the same way that they did with Mega Upload, or will Mega become a haven for businesses looking to store data on an encrypted service which focuses on the privacy of their users. BlackBerry certainly gained a huge market share as mobile emails took off by focusing on the securing the emails (and BBM) of business executives.
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